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Post by account_disabled on Mar 5, 2024 0:02:04 GMT -5
optimizing engagement and increasing conversions. Email automation uses algorithms that learn from user interactions: Direct Email Marketing (DEM) contents are no longer static or generic, but are modeled based on individual preferences, such as the user's wish list, browsing history and actions performed on the website. This means that every email sent is a sort of tailor-made message , calibrated to the profile and behavior of the recipient. Thanks to AI, it is possible to accurately Greece Telegram Number Data segment the audience and plan the sending of dynamic emails at strategic moments, thus maximizing the impact of each campaign. This level of personalization transforms emails from simple communication tools to true virtual assistants capable of guiding the customer along their purchasing journey. Email marketing automation powered by artificial intelligence represents a qualitative leap in the approach to the customer: no longer an indistinct broadcasting. But a continuous and personalized dialogue that responds to the specific needs of the consumer, helping to build a lasting and profitable relationship between brands and user. Automated content creation In the context of AI marketing, automated content creation proves to be an exciting frontier full of potential. Artificial intelligence tools, such as advanced versions of Chat GPT, (but also its alternatives ) have the ability to generate texts that defy the distinction between machine and human mind .
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